In fitness equipments it has rights to sell products of Johnson ( no.4 brand in world) , Horizon , BodySolid , Magnum under the brand name of Proline Fitness.
In sports segment it has rights to sell product of brand called FILA. Fila is a 100 yr old Italian brand which ranks 5th in world after Nike , Adidas , Reebok and Puma. Fila worldwide sells 15000cr. of merchandice yearly worldwide. In 2008 Batra brothers got right to sell FILA in India along with North Africa , Bangladesh , Srilanka.
In June 2011 results cravatex turnover was 42 cr (26cr domestic , 13 cr international) with Net Profit of 2.8. Since FILA brand has priced lower than top 4 brands, middle class people will get attracted to FILA. Assuming in next 5 years they manage to clock 500cr. of sales with Net Profit of 50 crs. we get an EPS of 385 ( 50/0.13 ) . Since its a pure consumption story market gives high PE to this sector . Assuming worst case PE of 10 while best case of 35 we can see this stock in range of 3850 - 13475.
Calculations are based on BOTE and has few risks attached to it. Do your own Diligence before buying.
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